Twenty years in corporate marketing. Then I left too.

I was an in-house marketer and then a marketing consultant for two decades, across several sectors. I ran campaigns with departments behind them, and then I ran a consultancy, SMB Marketing Solutions, where the clients had nobody behind them at all. That gap is the whole reason the books exist.

The women I coached kept being sold strategy they could not run on a Tuesday afternoon. So I wrote Marketing Launchpad to get the thinking done first, built Navitential.ai so the machine could be built for them rather than by them, and started writing Marketing Liftoff to join the two. Everything I teach has to survive contact with a real week.

[CONFIRM: two or three lines in your own words: why you left, what you wanted your week to look like]

Racquel Collard leaning on a timber counter in a sunlit café, Sydney

RACQUEL COLLARD · SYDNEY

01

The short version.

so far

[CONFIRM: year]

Corporate marketing, in-house, several sectors. [CONFIRM: sectors and years]

In-house

[CONFIRM: year]

SMB Marketing Solutions: marketing consultant to small business owners.

Consultant

2023

Marketing Launchpad published. #1 Amazon bestseller in its category; silver, Nonfiction Book Awards; bronze, Global Book Awards.

Author

2026

Navitential.ai launched: the platform the books describe, built for women leaving corporate.

Founder

2027

Marketing Liftoff, March. Launch masterclass 18 March.

Book two

02Three jobs, one method.

Author. Two books on marketing a business that has to run without a department. The books →

Speaker. Keynotes, workshops and podcasts on marketing without the fluff, AI for small business and life after corporate. Speaking →

Business coach. Your Corporate Escape Plan: twelve months, one-to-one, the exit planned and the business built. Work with me →

Sydney. Wednesdays off, on principle. [CONFIRM: two or three personal lines you want public]

OFF THE CLOCK

Start with the honest bit.

What do you actually want your week to look like? Everything I build with you starts from that answer, not from a funnel template.